Turn every inquiry, trial and tryout into a paid, renewing member. One system for leads, families, communication and retention, purpose built for youth sports.
Trusted by clubs replacing spreadsheets, HubSpot, SportsEngine, TeamSnap, LeagueApps and Spond
Waresport CRM is the customer relationship platform for youth sports clubs, academies and facilities. It tracks every prospect and family from first inquiry to renewal, automates email and SMS follow ups, and lifts registration conversion by 30 to 60% versus generic CRMs like HubSpot or spreadsheets.
Drag families through stages. See where you're losing them. Fix the leak.
Purpose built for how youth sports clubs actually sell, onboard and retain.
One household record links every sibling, both guardians, emergency contacts, medical info and payment methods.
Drag families from Inquiry to Trial to Registered. Conversion rates by source, sport, coach and season.
Email, SMS, WhatsApp and push nudges when a parent inquires, misses a trial or drops off registration.
Filter by sport, age, skill, membership, last payment, attendance and 20+ other custom fields.
Every touchpoint synced to the profile. See the full history before you pick up the phone.
Ask who hasn't renewed for spring or draft a win back email for lapsed members. Done in seconds.
Cost per lead, trial to paid rate, retention curves, lifetime value per family. Real data, not vibes.
Auto flag families at churn risk from attendance drop, missed payments or unread messages.
Every workflow you wish your team had time to run. Waresport runs them for you.
Every inquiry, message, sign up and payment shows up in real time. No spreadsheets, no refreshing five tabs, no wondering who followed up.
New lead: Sarah Kim inquired about U10 soccer
just now
Auto SMS sent to 12 lapsed families
2m ago
Marcus Chen registered for Spring Camp
6m ago
Trial reminder queued for tomorrow 4pm
12m ago
AI drafted win back email to 34 families
20m ago
Autopay collected $2,340 from 18 families
1h ago
Every contact form, ad landing page and open house RSVP drops straight into the CRM pipeline with source attribution.
Parent started registration but didn't finish? Auto reminder in 2 hours, discount at 24 hours, coach call at day 3.
Track prospects from tryout signup to team offer to signed waiver with automated status emails at every stage.
Segment by played last season, not this one. Send a personal note from the head coach with one click.
Sponsor prospecting, contract renewals, ROI reports and payment tracking, all in one CRM.
Pipelines and templates for every discipline, out of the box.
Every family record shows attendance, payments, waivers, messages, siblings, engagement score, coach notes and next best action, in one glance.
Ask questions. Draft outreach. Segment members. All in plain English.
Native integrations with the tools clubs already rely on.
"We went from 18% to 41% trial to paid conversion in one season. The auto SMS reminders alone paid for the platform."
"One family record for all three kids, one autopay, one thread. My parents finally stop calling to ask what they owe."
"The AI drafts our win back emails better than I do. Two hours a week back, and reactivations are up 3x."
Why forcing HubSpot or Salesforce onto a sports club never works.
| Capability | Waresport CRM | HubSpot / Salesforce | Spreadsheet |
|---|---|---|---|
| Family / sibling grouping | — | — | |
| Trial and tryout pipelines | — | — | |
| Attendance and payment sync | — | — | |
| Native email + SMS + WhatsApp | Extra $$$ | — | |
| Coach and parent mobile app | — | — | |
| AI drafted outreach | Extra tier | — | |
| Waiver and roster integration | — | — | |
| Free with your platform | — |
Import your entire member list, payment history and message threads from any platform. Our migration team does the heavy lifting for free.
Everything club admins ask before switching.
A sports club CRM is a customer relationship management system built for youth sports clubs, academies and facilities. It tracks every prospect, athlete, parent and alumnus from first inquiry to renewal, with automations, segments and analytics designed for how clubs actually sell and retain. Waresport CRM is included in every plan.
General CRMs are built for B2B sales. Waresport is built for youth sports. It ships with pipelines for trials, tryouts and camps, family based records (one household, many athletes), sport specific tags, waiver and payment sync, and coach friendly workflows out of the box.
No. The CRM includes native email, SMS, WhatsApp and in app push notifications. Every send is logged to the family record.
Yes. The free Waresport mobile app lets families manage profiles, siblings, emergency contacts, medical info and payment methods so your CRM stays fresh without admin data entry.
One household record links every sibling, both guardians and any additional emergency contacts. Charges, communications and attendance roll up to the family so you never send four duplicate emails to the same parent.
Yes. Every lead gets an engagement score based on email opens, page visits, trial attendance and payment history. The Waresport AI Assistant can draft outreach, summarize a family's history and suggest the next best action.
Yes. Drag and drop a CSV from SportsEngine, TeamSnap, Jersey Watch, LeagueApps, Spond, iClassPro, JackRabbit, GameChanger and more. The wizard auto maps columns and builds family records.
Included in every Waresport plan at no extra charge. No per contact fees, no email limits within fair use and no extra SMS packages required.
See the Waresport CRM in action. 20 minute demo, no card required.